{"id":1919,"date":"2024-10-10T13:15:00","date_gmt":"2024-10-10T13:15:00","guid":{"rendered":"https:\/\/www.agrixplainer-project.eu\/ciftciler-ve-tarim-gida-mikro-isletmeleri-icin-egitici-pazarlama-rehberi-agrixplainer-atlas\/"},"modified":"2025-09-24T13:24:14","modified_gmt":"2025-09-24T13:24:14","slug":"ciftciler-ve-tarim-gida-mikro-isletmeleri-icin-egitici-pazarlama-rehberi-agrixplainer-atlas","status":"publish","type":"post","link":"https:\/\/agrixplainer-project.eu\/tr\/ciftciler-ve-tarim-gida-mikro-isletmeleri-icin-egitici-pazarlama-rehberi-agrixplainer-atlas\/","title":{"rendered":"\u00c7ift\u00e7iler ve tar\u0131m-g\u0131da mikro i\u015fletmeleri i\u00e7in e\u011fitici pazarlama rehberi: AgriXplainer Atlas"},"content":{"rendered":"<p data-start=\"194\" data-end=\"515\">AgriXplainer projesinin temel \u00e7\u0131kt\u0131lar\u0131ndan biri olan <strong data-start=\"224\" data-end=\"292\">Tar\u0131m-G\u0131da Sekt\u00f6r\u00fcnde E\u011fitici Pazarlama Uygulamalar\u0131 Atlas\u0131<\/strong>&#8216;n\u0131 sunmaktan memnuniyet duyuyoruz. Amac\u0131, \u00e7ift\u00e7ilere, k\u00fc\u00e7\u00fck g\u0131da \u00fcreticilerine ve mesleki e\u011fitim e\u011fitmenlerine pazar, m\u00fc\u015fteriler ve yerel topluluklar ile ileti\u015fimi geli\u015ftirmek i\u00e7in pratik bir ara\u00e7 sa\u011flamakt\u0131r. <\/p>\n<h4 data-start=\"517\" data-end=\"556\">Atlas&#8217;\u0131n amac\u0131 nedir?<\/h4>\n<p data-start=\"557\" data-end=\"584\">Atlas \u015fu ama\u00e7larla olu\u015fturuldu:<\/p>\n<ul data-start=\"585\" data-end=\"958\">\n<li data-start=\"585\" data-end=\"671\">\n<p data-start=\"587\" data-end=\"671\">Avrupa genelinde e\u011fitici pazarlama konusundaki en iyi uygulamalar\u0131 <strong data-start=\"587\" data-end=\"614\">toplamak ve sistematize etmek<\/strong>,<\/p>\n<\/li>\n<li data-start=\"672\" data-end=\"769\">\n<p data-start=\"674\" data-end=\"769\">K\u00fc\u00e7\u00fck \u00e7iftliklerin ve mikro i\u015fletmelerin bile <strong data-start=\"731\" data-end=\"766\">modern ileti\u015fim stratejilerini<\/strong> nas\u0131l uygulayabilece\u011fini g\u00f6stermek,<\/p>\n<\/li>\n<li data-start=\"770\" data-end=\"837\">\n<p data-start=\"772\" data-end=\"837\">Pazarlamada <strong data-start=\"780\" data-end=\"821\">s\u00fcrd\u00fcr\u00fclebilirlik, etik ve kapsay\u0131c\u0131l\u0131\u011f\u0131<\/strong> desteklemek,<\/p>\n<\/li>\n<li data-start=\"838\" data-end=\"958\">\n<p data-start=\"840\" data-end=\"958\"><strong data-start=\"865\" data-end=\"943\">Ye\u015fil ve etik etiketleme, f\u0131rsat e\u015fitli\u011fi ve g\u00f6rsel ileti\u015fim<\/strong> gibi konular\u0131 uygulamada tan\u0131tmak.<\/p>\n<\/li>\n<\/ul>\n<h4 data-start=\"960\" data-end=\"987\">\u0130\u00e7eri\u011finde neler var?<\/h4>\n<p data-start=\"988\" data-end=\"1007\">Atlas \u015funlar\u0131 sunuyor:<\/p>\n<ul data-start=\"1008\" data-end=\"1399\">\n<li data-start=\"1008\" data-end=\"1075\">\n<p data-start=\"1010\" data-end=\"1075\"><strong data-start=\"1025\" data-end=\"1072\">70 se\u00e7ilmi\u015f e\u011fitici pazarlama uygulamas\u0131na<\/strong> genel bak\u0131\u015f,<\/p>\n<\/li>\n<li data-start=\"1076\" data-end=\"1162\">\n<p data-start=\"1078\" data-end=\"1162\">K\u00fc\u00e7\u00fck i\u015fletmeler taraf\u0131ndan tekrarlanabilecek ayr\u0131nt\u0131l\u0131 <strong data-start=\"1087\" data-end=\"1116\">ad\u0131m ad\u0131m a\u00e7\u0131klamalar<\/strong>,<\/p>\n<\/li>\n<li data-start=\"1163\" data-end=\"1278\">\n<p data-start=\"1165\" data-end=\"1278\">S\u0131n\u0131rl\u0131 kaynaklarla bile harika sonu\u00e7lar elde edilebilece\u011fini g\u00f6steren farkl\u0131 \u00fclkelerden \u00f6rnekler,<\/p>\n<\/li>\n<li data-start=\"1279\" data-end=\"1399\">\n<p data-start=\"1281\" data-end=\"1399\"><strong data-start=\"1310\" data-end=\"1349\">T\u00fcketicileri, topluluklar\u0131 ve okullar\u0131<\/strong> yerel g\u0131day\u0131 ve s\u00fcrd\u00fcr\u00fclebilir beslenmeyi desteklemeye nas\u0131l dahil edilece\u011fine dair y\u00f6nergeler.<\/p>\n<\/li>\n<\/ul>\n<h4 data-start=\"1401\" data-end=\"1441\">Hedef gruplara nas\u0131l fayda sa\u011fl\u0131yor?<\/h4>\n<ul data-start=\"1442\" data-end=\"1832\">\n<li data-start=\"1442\" data-end=\"1577\">\n<p data-start=\"1444\" data-end=\"1577\"><strong data-start=\"1444\" data-end=\"1476\">\u00c7ift\u00e7iler ve mikro i\u015fletmeler<\/strong> g\u00fcven olu\u015fturmak ve \u00fcr\u00fcnlerinin kalitesini daha etkili bir \u015fekilde iletmek i\u00e7in somut fikirler edinir.<\/p>\n<\/li>\n<li data-start=\"1578\" data-end=\"1684\">\n<p data-start=\"1580\" data-end=\"1684\"><strong data-start=\"1580\" data-end=\"1610\">E\u011fitimciler ve mesleki e\u011fitim e\u011fitmenleri<\/strong> ger\u00e7ek hayattan vaka \u00e7al\u0131\u015fmalar\u0131na dayal\u0131 kullan\u0131ma haz\u0131r \u00f6\u011fretim materyali al\u0131r.<\/p>\n<\/li>\n<li data-start=\"1685\" data-end=\"1832\">\n<p data-start=\"1687\" data-end=\"1832\"><strong data-start=\"1687\" data-end=\"1734\">Politika yap\u0131c\u0131lar ve kalk\u0131nma kurulu\u015flar\u0131<\/strong>, e\u011fitici pazarlaman\u0131n k\u0131rsal s\u00fcrd\u00fcr\u00fclebilirli\u011fi nas\u0131l destekleyebilece\u011fine dair net kan\u0131tlar elde eder.<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"1851\" data-end=\"2173\">Atlas, sadece teori de\u011fil, ayn\u0131 zamanda <strong data-start=\"1933\" data-end=\"1981\">ilham kayna\u011f\u0131 ve somut \u00e7\u00f6z\u00fcmler<\/strong> sunan bir <strong data-start=\"1878\" data-end=\"1897\">pratik rehber<\/strong> olarak tasarlanm\u0131\u015ft\u0131r. K\u00fc\u00e7\u00fck \u00fcreticilerin rekabet g\u00fcc\u00fcn\u00fc art\u0131raca\u011f\u0131na, onlar\u0131 m\u00fc\u015fterilerine yak\u0131nla\u015ft\u0131raca\u011f\u0131na ve Avrupa genelinde kapsay\u0131c\u0131 ve s\u00fcrd\u00fcr\u00fclebilir tar\u0131m-g\u0131da geli\u015fimine katk\u0131da bulunaca\u011f\u0131na inan\u0131yoruz. <\/p>\n<h3>Other articles:<\/h3>\n","protected":false},"excerpt":{"rendered":"<p>AgriXplainer projesinin temel \u00e7\u0131kt\u0131lar\u0131ndan biri olan Tar\u0131m-G\u0131da Sekt\u00f6r\u00fcnde E\u011fitici Pazarlama Uygulamalar\u0131 Atlas\u0131&#8216;n\u0131 sunmaktan memnuniyet duyuyoruz. Amac\u0131, \u00e7ift\u00e7ilere, k\u00fc\u00e7\u00fck g\u0131da \u00fcreticilerine&hellip;<\/p>\n","protected":false},"author":2,"featured_media":1452,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[],"class_list":["post-1919","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized-tr"],"_links":{"self":[{"href":"https:\/\/agrixplainer-project.eu\/tr\/wp-json\/wp\/v2\/posts\/1919","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/agrixplainer-project.eu\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/agrixplainer-project.eu\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/agrixplainer-project.eu\/tr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/agrixplainer-project.eu\/tr\/wp-json\/wp\/v2\/comments?post=1919"}],"version-history":[{"count":1,"href":"https:\/\/agrixplainer-project.eu\/tr\/wp-json\/wp\/v2\/posts\/1919\/revisions"}],"predecessor-version":[{"id":1920,"href":"https:\/\/agrixplainer-project.eu\/tr\/wp-json\/wp\/v2\/posts\/1919\/revisions\/1920"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/agrixplainer-project.eu\/tr\/wp-json\/wp\/v2\/media\/1452"}],"wp:attachment":[{"href":"https:\/\/agrixplainer-project.eu\/tr\/wp-json\/wp\/v2\/media?parent=1919"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/agrixplainer-project.eu\/tr\/wp-json\/wp\/v2\/categories?post=1919"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/agrixplainer-project.eu\/tr\/wp-json\/wp\/v2\/tags?post=1919"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}