AgriXplainer

Educational Marketing Atlas

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Atlas of Educational Marketing Practices

The Educational Marketing Atlas is a collection of over 80 inspiring resources that demonstrate how small farmers, food producers, and educational institutions can use marketing to educate consumers, promote local products, and grow their businesses. 

The Atlas consists of short PDF documents that are clear, visually engaging, and ready for practical use. Each file focuses on a specific technique or example and can be freely used in training sessions, on farms, in classrooms, or when creating your own marketing content. 

The Atlas is designed as a source of inspiration for anyone who wants to engage with customers in a way that is understandable, human, and trust-based – simply choose the category that interests you: 

Examples You’ll Find in the Atlas: 

  • Educational marketing for schools 
  • Food photography 
  • Food documentaries 
  • Entertainment and education fairs 
  • Marketing for children 
  • Personal brand visibility and credibility 
  • Fighting greenwashing 

…and many more. 

Visual & Branding Tools
  • AgriXplainer – Food Photography 1/2/3.pdf
  • Creating Websites for Branding.pdf
  • Visual materials infographics.pdf
  • Enhancing Personal Brand Visibility and Credibility.pdf
  • Self-branding methods.pdf
Social Media & Digital Channels
  • Effective digital advertising methods.pdf
  • Effective digital advertising for social media.pdf
  • Social Media Plans Directed to One Goal.pdf
  • Whatsapp Educational Marketing.pdf
  • TikTok Educational Marketing.pdf
  • Educational E-mail marketing.pdf
Educational Marketing & Food Literacy
  • Educational marketing for schools 1/2.pdf
  • Educational marketing directed to people with mental retardation.pdf
  • Educational marketing directed to pregnant women.pdf
  • Label reading capacity.pdf
  • Education about policies behind food production.pdf
  • Food testing events.pdf
  • Cooking classes.pdf
  • Recipes including the ingredient.pdf
Storytelling & Video Content
  • Storytelling.pdf
  • Food Documentary 1/2.pdf
  • Interview to Farmers / to Costumers / with Nutritionists.pdf
  • Connecting food.pdf
  • Cultural sustainability.pdf
Ethics & Greenwashing
  • Fight Against Common Greenwashing Elements.pdf
  • Fight Against Common Greenwashing Elements Involving Lawyers and Environmental Experts.pdf
Kids & Youth Engagement
  • Educational marketing for kids.pdf
  • Contest Competition for Schools Adopting.pdf
  • Educational itineraries 1/2.pdf
Events & Experiential Marketing
  • Thematic Event.pdf
  • Thematic Dinners.pdf
  • Entertainment + Edu.pdf
  • Entertainment + Edu Gastronomy.pdf
  • Entertainment and Education Fairs.pdf
  • Company and Product Visits.pdf
  • Farmers’ Direct Selling Station.pdf
Stakeholder Collaboration
  • Synergies with Chefs.pdf
  • Synergies with Hotels.pdf
  • Synergies with Restaurants.pdf
  • Synergies with Other Producers.pdf
  • Synergies for Sustainable Agriculture.pdf
COMPLETE ATLAS
  1. Visual & Branding Tools
  2. Social Media & Digital Channels
  3. Educational Marketing & Food Literacy
  4. Storytelling & Video Content
  5. Ethics & Greenwashing
  6. Events & Experiential Marketing
  7. Stakeholder Collaboration